As a fashion brand, Islay has never stopped exploring and innovating. 2017 is the 20th anniversary of the establishment of the brand. Ilayai continues to explore the ultimate fashion of products through the development of entrepreneurship, advanced fashion down jacket, according to the seasonal demand to launch autumn T-shirts, shirts, sweaters, dresses, jackets, autumn down and other products, multi-category, diverse The company seeks cross-border cooperation, inherits the brand essence that has always been focused on, expands into more fashionable possibilities, and creates a fashion-forward perfect wardrobe and an ultimate lifestyle for customers.
At 7:00 pm on May 7, 2017, Ilayi’s 20th Anniversary Celebration & “Yao Future†2017 New Winter Launch Conference was launched in Lishui, Zhejiang. Ms. Chen Pin, Chairman of the 20th Anniversary of Leslie’s, recalled the ingenuity of Islay in the 20 years from 1997 to 2017, and molded the power of Islay brand; at the same time, “Yao·Future†2017 autumn and winter new product launch event showed the media and the public the beautiful transformation of new products. .
Islay's 20th Anniversary 2017 Autumn Winter New Product Launch
At the press conference, Allaiyi’s Chairman Chen Pin and General Manager Cai Guoqing delivered speeches on the 20th anniversary of Islay’s celebration, and also launched the limited edition new products of Islay’s autumn/winter 2017 [Shine] series.
Mr. Martin Rainer, Chief Brand Officer of Swarovski Greater China, took the stage and delivered a signing ceremony together with the members of the Board of Directors and the General Manager of Alaiyi. More than a thousand dealer customers witnessed this moment together. At the same time, the Swarovski Hong Kong designers team explained to participants that the Shining series will adopt Swarovski elements and incorporate visual ideas that are in close touch with the trends and flicker of fascination, giving each product a distinctive personality.
Islay's 20th Anniversary 2017 Signed with Swarovski
In addition, at the site of the 20th anniversary of Islay, the Transformer 5 joint series, Islay & Transformers, was released. This series is inspired by technology, speed, heroes, and classics to give men and couples in the new season. There are many surprises on parent-child products.
At the press conference, new products that incorporate Transformers elements are not only new in style, but also the visual sense of clothing materials is a combination of steel and soft, symbolizing a new lifestyle in the future. The on-site guests are eagerly looking forward to this new season and the future Islay new products will set off the city's Transformers!
Islay's 20th Anniversary Celebration Transformers Holographic Projection
As a fashion brand, Islay has never stopped exploring and innovating. 2017 is the 20th anniversary of the establishment of the brand. Ilayai continues to explore the ultimate fashion of products through the development of entrepreneurship, advanced fashion down jacket, according to the seasonal demand to launch autumn T-shirts, shirts, sweaters, dresses, jackets, autumn down and other products, multi-category, diverse The company seeks cross-border cooperation, inherits the brand essence that has always been focused on, expands into more fashionable possibilities, and creates a fashion-forward perfect wardrobe and an ultimate lifestyle for customers.
Pajama Set,Satin Pajama Set,Family Pajama Sets,Satin Nightwear Sets
Zedote SCM (Shanghai)Co., Ltd , https://www.zerodowntech.com