Kate spade new york brand autumn 2016 “Missing Adventure” advertising campaign

The film tells about each comedy actress encountered some unforeseen difficulties on the eve of the performance - but they overcome many obstacles with their talent, wisdom and humor. The storyline of the film unfolds around the narratives of each character. At the end, the gathering on the stage is used as an ending to explain to the audience that the greatness of each performance is not merely a glamorous moment on the stage, but a glimpse of the moment. The process of hard work and the theme of overcoming various difficulties for the cause that you love.

The “Miss Adventure” series of movies has always been based on narratives, immersing the audience in the world of kate spade new york. In this episode, the film consists of a series of short, short snippets that, like a series of short stories, allow the audience to freely switch between different scenarios.

Due to some bad news, Zosia Mamet and the master of ceremonies played by Drew Elliot found that they were having problems with costumes. Eventually, the humorous dialogues were exchanged and worked together to solve the problems before the stage performance.

Sarah Jones is a highly talented actress who can perform various roles. She cleverly responds to public relations staff with her wit and humor, and resolves some comedy misunderstandings.

At the same time, Ali Wong is standing on the terrace of the Rainbow Hall, elegantly and calmly addressing a thorny private matter by telephone.

While the heroines in Miss Adventure achieved their goals by overcoming difficulties in life, the new behind-the-scenes series “Miss Behaviors” documented their preparations for their own tragic encounters. Poppy Jamie poses a series of questions to them in a style that no one else can imitate. The laughter that comes out is one after another, and he creates a brand new role with his own strength.

“I am very honored to be able to work with Zosia Mamet again. We are very much looking forward to and welcoming the excellent comedians like Sarah Jones and Ali Wong. And Poppy Jamie, she is really funny.” Kate spade new york President and President Chief Creative Officer Deborah Lloyd said. “In the fashion world, everyone is talking about buying and selling, and starting from the first episode of the first season, we’re thinking deeply about what we’ve achieved in terms of “just-in-time”. That is, using people's favorite and engaging content is like expressing a TV show,” Lloyd added. “Overall, our film is for entertainment purposes and has always focused on the narrative process: our products provide support for the characters throughout the story, and the integration between the two is seamless.

Kate spade new york also collaborates with Mik Mak to create a series of fascinating mini-advertising films and partners with Sarah Jones on “Miss Adventure” through the katespade.com website. The publicist serves as the host of the commercial. The film mainly introduces different things in the Sarah Jone handbag. Visit MikMak.tv for more information.